Press

Karen Kessler Named to the 2019 NJBIZ Power 100

  NJBIZ has once again named Evergreen CEO Karen Kessler to the 2019 NJBIZ Power 100, recognizing her as one of the most powerful and influential figures in New Jersey. NJBIZ said about Kessler, "When businesses become embroiled in controversy, Karen Kessler at Evergreen Partners is the person to call. Whether it’s white collar crime [...]

By |March 25th, 2019|Evergreen, News, Press|Comments Off on Karen Kessler Named to the 2019 NJBIZ Power 100

Karen Kessler Named to the ROI Influencers Power List 2019

  ROI has recognized Evergreen's own, Karen Kessler,  as one of the most powerful consultants in New Jersey by naming her to the Influencers Power List 2019. ROI said about Kessler, "Her firm continues to be a leader in crisis management — and continues to grow. Its client list is now national and international. 'Karen’s [...]

By |February 28th, 2019|Evergreen, News, Press|Comments Off on Karen Kessler Named to the ROI Influencers Power List 2019

If Menendez Can’t Salvage his Reputation, Winning in the Courtroom Won’t be Good Enough

Federal charges of bribery and corruption hasn’t had much impact on Senator Menendez’ approval rating among New Jersey constituents. Reputation guru Karen Kessler explained why — and what might change that — to the Wall Street Journal. "He’s in a leadership role in the Senate and that matters a lot to people in New Jersey. [...]

By |September 6th, 2017|Evergreen, News, Press|Comments Off on If Menendez Can’t Salvage his Reputation, Winning in the Courtroom Won’t be Good Enough

An Inside Look Into Leaks: Karen Kessler Featured in The Bergen Record

Karen Kessler was featured as a guest columnist in The Bergen Record yesterday, sharing her thoughts on leaks in the business and political worlds. Why do leaks happen? What causes them? How can they be prevented in the future? "The right question is not 'Who is leaking', but, 'Why is my organization leaking negative stories?' [...]

By |August 7th, 2017|Evergreen, News, Press|Comments Off on An Inside Look Into Leaks: Karen Kessler Featured in The Bergen Record

Karen Kessler Shares Thoughts on “Fake News” Scare Sweeping the Nation

Our President has made no apologies while slapping the label of "fake news" to a multitude of news outlets. However, favoring one news source over another opens the possibility towards bias and mistrust in the media, and our own Karen Kessler shared her thoughts recently with the Huffington Post on this very subject. "The President has [...]

By |July 25th, 2017|Evergreen, News, Press|Comments Off on Karen Kessler Shares Thoughts on “Fake News” Scare Sweeping the Nation

Communications In A Crisis: Thoughts From Warren Cooper

Our very own Warren Cooper recently weighed in with some thoughts and anecdotes on how to best navigate the choppy waters of a cyber crisis. Take a look at the full article below to discover his ten most important points in formulating your cyber crisis response plan. "Establish a “spokesperson only” response policy. It is essential to speak [...]

By |June 13th, 2017|Evergreen, News, Press|Comments Off on Communications In A Crisis: Thoughts From Warren Cooper

Evergreen Partners Featured in The New York Times: Grab Your Popcorn and Watch the Comey Testimony

Today's Comey hearings have captivated the nation, and Evergreen Partners is no exception. Our very own Karen Kessler was featured in the New York Times on the subject, giving her thoughts on the momentous event this morning. Says the NYT: "The schedule has been cleared and the popcorn readied at Evergreen Partners, a strategic communications firm [...]

By |June 8th, 2017|Evergreen, News, Press|Comments Off on Evergreen Partners Featured in The New York Times: Grab Your Popcorn and Watch the Comey Testimony

Inside Edition asks Karen Kessler – Who apologized better? Pepsi, United or Spicer?

Three gigantic requests for forgiveness have come back-to-back-to-back after Pepsi, United Airlines and White House Press Secretary Sean Spicer all had massive public relations gaffes in the last two weeks. Crisis manager Karen Kessler told Inside Edition there are four things to make a good corporate apology. "You have to apologize. You have to know who you [...]

By |April 18th, 2017|Evergreen, Press|Comments Off on Inside Edition asks Karen Kessler – Who apologized better? Pepsi, United or Spicer?

Karen Kessler in USA Today: What United Airlines must do to win back customers

"Supporting your employees and defending "dumb policies" are not the same, says Karen Kessler, a crisis communications expert and chair of the Rutgers Institute for Ethical Leadership. "If the reward for stepping off the plane was $5,000 or 10 free tickets, you likely could have flown your needed crew to Louisville in an empty flight," [...]

By |April 12th, 2017|Evergreen, Press|Comments Off on Karen Kessler in USA Today: What United Airlines must do to win back customers

Karen Kessler via Star-Ledger: “A few pointers in customer service for the United Airlines CEO | Opinion”

  Star-Ledger Guest Columnist Karen Kessler: "Oscar, we don't know one another but I have your United Presidential Club credit card. I fly from your East Coast hub, and I use your airport lounges. I think that entitles me to give you a few pointers that you should have thought of immediately." Click here to [...]

By |April 11th, 2017|Evergreen, Press|Comments Off on Karen Kessler via Star-Ledger: “A few pointers in customer service for the United Airlines CEO | Opinion”